Tuesday, June 29, 2010

The Rosé Dilemma

Week after week, wine reps bring me tremendously great bottles of wine. Some of them are white. Others red.

Some, believe it or not, are pink.

The problem is that I can't get anybody to try them if it isn't on the tasting. Some wine drinkers want to try it because it's pink. The first thing they ask about a rosé is this: "Is it sweet?" On the flipside, there are some who won't try it because it's pink. To those, I usually try this one: "Pink is a color, not a taste." I like it. It sounds cute. But it never works.

At its best, rosé can offer the luscious red fruit of red wine and the fresh, lean, thirst-quenching vibrancy of white. Doesn't that sound good at this time of year?


I cracked a bottle of Spanish rosé made from garnacha (aka grenache) the other day. Drank it with a light dinner of spring greens with balsamic, dried cherries, almonds and grilled chicken. Heavenly! The bottle of wine, the Artazuri Rosé, was a great deal, to boot!

On behalf of rosé producers (and peddlers) everywhere: give a bottle a try. For about 10 beans, you can have a wonderful bottle of wine.

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